Kellogg's Cereal for Breakfast

Monday, November 12, 2007




In India, breakfast is an elaborate affair, just as any other meal of the day is. Depending on which part of the country you are in, your choice varies ranging from Idli/Dosa/Pongal in Tamil Nadu to Khara/*.Bath in Karnataka to Poha in Maharashtra to Paratha up North. You get it, don't ya? We Indians take the gastronomical department very seriously; our life revolves around it. Before the dinner dishes are cleaned, the ladies in the household get busy detailing the menu for the next day's lunch.

But, our household is a little different from the rest. Our breakfast has largely remained unchanged in the last five years. We take pride in the fact that we have a healthy breakfast in the form of cereals mixed in a bowl of milk on all working days. This was born out of convenience when both of us were working and continues to this day. It works great for us with so many choices for cereals available these days - in different shapes (cheerios), colors (chocos?), texture (muesli!) etc. My all-time favorite has been Kellogg's Fruit Harvest which sadly is not available in India. Kellogg's Muesli is good here. Good Earth Muesli (never heard of? ;they run frequent ads in Femina), produced by Avesthagen, is not easily available at all stores but a few supermarkets carry them. The composition of oat flakes is high and tastes yuck; only the ads and the stories are great. If you want to save time and rather spend those 15 minutes reading the newspaper; eat a breakfast devoid of oil and cholesterol with a proper balance of carbohydrates, proteins, vitamins and minerals, then try cereals!